Why people come
Rooted deep in Appalachia, Mercer County is an area of winding trails, small-town charm and stories to uncover. Birding, waterfalls, fishing, and more outdoor adventures await.
In the heart of Appalachia, Mercer County, West Virginia, is the perfect getaway for travelers looking to escape the crowds and embrace authentic outdoor adventures, rich history and small-town charm. Mercer County is home to a thriving creative scene, from vibrant murals and galleries to live performances and heritage crafts that celebrate Appalachian culture. Located in the southwestern part of the state along the Virginia border, Mercer County is easily accessible via Interstate 77, making it an easy weekend getaway for road-trippers. The region’s primary cities, Princeton and Bluefield, along with the charming towns of Bramwell and Athens, offer visitors an opportunity to explore a storied past, diverse natural beauty, and one-of-a-kind experiences.
How it feels
Vibes are what a place feels like rather than what it holds. 5 picked for this destination, and each one is a way on to everywhere else that shares it.
Outdoor Adventure
Embrace the thrill of the great outdoors in Mercer County, where adventure awaits at every turn. This summer, explore the region's breathtaking hiking trails and dramatic waterfalls, perfect for those seeking an adrenaline rush before the leaves change.
Small-Town Charm
Discover the intimate allure of Princeton and Bluefield, where local boutiques and friendly faces await you. As cooler days roll in, stroll through charming streets and enjoy seasonal festivals that celebrate the heart of Appalachian culture.
Arts & Soul
Immerse yourself in the vibrant arts scene of Mercer County, where creativity and culture breathe life into the community. While summer warmth lingers, explore local galleries and live performances that celebrate the spirit of Appalachia.
Historic Charm
Step back in time and explore the rich history that defines Mercer County, filled with stories of the past. Before the leaves change, visit historical sites and learn about the region's significant heritage that shaped Appalachia.
Hidden Gems
Uncover the off-the-beaten-path treasures of Mercer County, where unique experiences await discovery. At the tail end of summer, venture to lesser-known attractions that provide an authentic glimpse into local life and culture.
What’s here
18 things to do within reach. Every one is a filter in search, so each is a way on to everywhere else that has it.
Finding your way
858 Mercer St, Princeton, WV 24740
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